Starting point spokesperson
Expert spokesperson, personal brand and influencers
The Personal Brand or Personal Branding is a concept that consists of considering oneself as a commercial brand with the aim of differentiating oneself and achieving greater professional success, it is done through the creation of valuable content on LinkedIn, a company with the demonstration of his expertise.
What we do?
These are some of the products that we develop in the area, we will tell you in detail how we do it, our processes and more.
B2B Expert Spokesperson
B2C Influencers
Personal Brand B2C B2E
B2C Personal Brands
Info Products
Funnels for your personal brand
B2B Expert Spokesperson
Starting point with Spokesperson Profiles: Starting point of the corporate profile and the profiles of the spokespersons to discover opportunities for improvement. Benchmark: Analysis of the competition to discover opportunities and good practices. Spokesperson Strategy: Strategy for the positioning of spokespersons and the acquisition of potential clients (B2B) through the relationship, recognition and expertise of the spokespersons.
B2C Influencers
Starting point of the brand with influencer campaigns and opportunities for improvement. Benchmark: Analysis of the competition to discover opportunities and good practices. Influencers Strategy: Strategic proposal with influencers to increase the reach of the brand, enhance recognition and generate sales opportunities for the brand. Negotiation with influencers: Contact and negotiation with influencers. Influencer contracts: Creation of the influencer contract. Review and optimization of content: Review and approval of the content proposed by influencers that meet the requirements and tone of the brand. Management reports: Monthly reports learning about improvement opportunities and obtaining valuable insights. Review and optimization of content: Review and approval of the content proposed by influencers that meet the requirements and tone of the brand. Management reports: Monthly reports learning about improvement opportunities and obtaining valuable insights.
Personal Brand B2C B2E
Starting point of the personal brand to know opportunities for improvement. Benchmark: Analysis of the competition to discover opportunities and good practices. Strategy and design of the Personal Brand: Strategic proposal for the positioning of the personal brand and its digital design (implementations). Content grid + Arts/Post Videos: Creation of the content grid and graphic pieces to demonstrate and validate the personal brand.
B2C Personal Brands
A personal brand web page is a site where we promote or publicize our own services as people, either with the aim of selling some type of service such as coaching or consulting or with the aim of promoting personal brand products such as beauty products or music. The objective of this type of site is purely conversion and branding.
Info Products
Info products are an essential part of digital marketing strategies and the reason is simple: if they are of quality and provide the information your audience needs, they will help you convert a greater number of visitors into customers. There are even businesses dedicated entirely to info products, which are growing exponentially on the Internet.
Funnels for your personal brand
The funnel for you depends on the objective you want to achieve, if you want to sell a course, acquire leads, improve the relationship with your audience, sell a tangible product, launch a new product, remember the day of your virtual event or even hold registrations, we can do all this with the indicated funnel.
What do you receive when contracting the services of this area?
Expert advocacy strategy
Wishlist
Content grid
Pieces of content (arts, videos, infographics and e-books)
InMail messages
Management reports
Starting point with influencers
Strategy and tactics with influencers
Influencer contract
Contents and execution tests with influencers
Management reports
Starting point Personal Brand
Personal Brand Strategy
Brand Book
Content grid
Pieces of content (arts, videos, infographics and e-books)
Landing Page or Webinars
Management reports
Case Studies
Case Studies
Seguros Falabella | Insurance Company
Strategy
We created a strategic plan that would allow the brand to adapt to the arrival of the pandemic, transform its way of operating and the way it connects with its customers. Learn about some of the insights and studies carried out to face the new normality and boost business metrics in the digital world.
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