Conclusions
- We noticed that our growth has been notorious, we went from 14.235 followers in March to 19,016 in June.
- We achieved a growth of 4,781 followers, which represents 33.5%.
- Our highest peaks of followers were between the 25th and 31st of each month.
*Positioning of places in Google
Conclusions
- We identified that recommendations and positive ratings increased in Easy’s places in Google since April.
- We have 8 places published on Google, where people can tag us when they visit our stores.
- We can use the places to publish content of products available in each store for people to crave and thus generate physical traffic.
*Growth of sessions in web page
Conclusions
- We witnessed three peaks in terms of sessions performed on our website, these are: April 21, May 19 and June 9, we increased our sessions by 28%.
- We noticed that our peaks are maintained during the month, making it clear that our web traffic objective was met.
- Our highest peak of sessions was 10,259 sessions.
*Best Customer Service
Conclusions
- We have increased the response rate of our Facebook social network by 23%.
- We have managed to make people who have problems with our products feel more confident when they express their dissatisfaction through social networks, since they receive an immediate response.